gimmicks

英 [ˈgɪmɪks]

美 [ˈgɪmɪks]

n.  (为引人注意或诱人购买而搞的)花招，把戏，噱头
gimmick的复数

柯林斯词典

• N-COUNT （引人注意或关注的）噱头，花招
  Agimmickis an unusual and unnecessary feature or action whose purpose is to attract attention or publicity.
  1. It is just a public relations gimmick...
     这只不过是一种公关伎俩。
  2. The exhibition is informative, up to date, and mercifully free of gimmicks.
     这个展览既能让人增长见识，又紧跟时代前沿，而且幸运的是没有华而不实的东西。

双语例句

• There are many satanic gimmicks, which deceptively present only part of the truth, and they are always bestsellers, because Satan knows that undiscerning people always gravitate toward evil.
  撒旦的诡计有很多，其手法是只讲出部分真理，并且他们往往是最畅销的，因为撒旦知道没有辨别能力的人们总是容易堕向邪恶。
• I don't trust fancy gimmicks in cars.
  我觉得汽车上一些别出心裁的小玩意靠不住。
• By focusing on your skills rather than gimmicks, you also won't have to worry about offending people who celebrate different holidays.
  将求职重点放在你的技能上而不是耍小聪明上，另外，你也不想冒犯那些庆祝的节日不同的人。
• A flashy expensive car with all sorts of gimmicks like self-winding windows.
  装置有各式小革新如自动升降窗的豪华昂贵汽车。
• But now there's evidence that those colors may be more than just marketing gimmicks.
  但现在有证据表明那些颜色可不只是营销的噱头。
• Pick-up lines, language patterns, verbal tricks and gimmicks are NOT enough to get laid in general.
  搭讪路线，语言模式，话术和诡计（gimmick）一般情况下不足以SC。
• You can say these are just gimmicks, but what about the ambience?
  你会说这些只是一些噱头，但是它的大空间怎么样？
• Some TV technologies like 3-D have turned out to be gimmicks.
  3D等一些TV电视技术最后变成了噱头。
• He didn't favor trends or gimmicks.
  他不喜欢流行趋势和噱头。
• The company, insisted its president, was about technological innovation, not gimmicks.
  总裁坚持说，公司是研究技术革新，而不是玩花招。